Privacy Policy

INTRODUCTION

PurpleU USA, Inc. a company organized under the laws of the State of Los Angeles (referred to herein as “PurpleU,” “we,” “us,” and “our”), understands the importance of privacy of individuals (referred to as “users” and “you”). This privacy policy applies to the information collection and use, including while you are visiting and using our website (located at https://www.purpleu-us.com) (the “Site”), our mobile applications (the “Apps”), or our other services that reference this privacy policy (the “Services”). Please note that, for the purposes of EU data protection laws, PurpleU is also the “data controller” (that is, the company responsible for, and which controls the processing of, your personal information).
By using the Site, the Apps, and/or the Services, you acknowledge the processing of your personal information by us as explained in this privacy policy.

INFORMATION COLLECTION

PurpleU may collect two different types of information: Personally, Identifiable Information (“PII”) and Non-Personally Identifiable Information (“Non-PII”).
PII is information that identifies you as an individual or from which you are identifiable. This may include:

✓ Information (such as your name, address, telephone number, email address, social media account information, birth date, taxpayer identification number and/or social security number, credit card information, billing address, purchase history, and shipping information) that you provide (i) by completing forms on the Site or the Apps, including any information you provide during the registration process to become a PurpleU business member or customer, or any information you provide to purchase products, or (ii) in connection with any Services, including if you register, upload, or submit any material via the Site or the Apps or enter into any competition or promotion we may sponsor.

✓ In connection with an account sign-in facility, your log-in, and password details.

✓ The content of any communications you send to us, for example, to report a problem or to submit questions, concerns, or comments regarding the Site, the Apps, the Services, or any related content, as well as your preferred method of communication.

✓ Information from surveys that we may, from time to time, run on the Site or the Apps, or in connection with the Services for research purposes, if you choose to respond to or participate in such surveys.

If you are a PurpleU business member, we may also collect your commission and bonus information. PII may be collected from, among other places, the information you provide directly to us, information regarding the services that PurpleU currently provides or has previously provided to you, or information PurpleU receives from our affiliated entities, other PurpleU Business Member, or third parties relating to the establishment of our relationship or the provision of services to you. This information can be received in any manner, including in-person discussions, telephone conversations, and electronic or other written communications. The provision of PII by you is necessary in order for us to provide you with the services, and it is within the legitimate interests of PurpleU to process such PII in connection with the performance of any contractual relationship we may have with you. You are under no obligation to provide any such information. However, if you should choose to withhold the requested information, we may not be able to provide you with certain services.
Non-PII is aggregate information. This may include demographic information, IP addresses, user behavior data from web interaction metrics tools, and any other information that does not reveal your specific identity. Non-PII may be connected to other information we collect from you.

INFORMATION USE

PurpleU may use PII about you for the following purposes: (i) to establish or maintain our relationship with you; (ii) to contact you and respond to your requests and inquiries; (iii) to provide you with services you have requested; (iv) to keep you informed of products and services we think may be of interest to you; (v) to personalize your experience with us; (vi) to assist you while you use the Site, the Apps, or the Services; (vii) for business administration, including statistical analysis; (viii) to improve the Site, the Apps, or the Services by helping us to understand who uses the Site, the Apps, and/or the Services and how they are used; (ix) for fraud prevention and detection; and (x) to comply with applicable laws, regulations, and codes of practice.

DISCLOSURE INFORMATION

PurpleU does not sell or lease PII about you to others.
PurpleU may share PII about you with others as permitted by contractual agreement or as required or permitted by law, such as our affiliates, other PurpleU Business Members, government entities and regulatory bodies, those with whom you have requested us to share information, third parties in order for them to provide us with services (including, for example, companies that provide us with technical support and assistance with respect to the Site, Apps, or Services, financial institutions who process payment for orders placed by you, our suppliers and other third parties who facilitate the delivery of the products and services you have ordered, and third parties who assist us with research to help improve the Site, Apps, Services, and product offerings), or for any other purpose with your consent.
If you inquire about our products, services, or the PurpleU business opportunity, we may provide your contact details to a PurpleU Business member in your local area to respond to your inquiry. Additionally, if you purchase PurpleU products or set up a customer account with us, we may share your name, location, contact details, and purchase history with PurpleU business members to help them establish and maintain a relationship with you. If you are a PurpleU Business member, your name, location, contact details, and performance may be shared with other PurpleU Business members. Additionally, PII about you may be shared with customers.
PurpleU requires third parties who perform services for us to agree to treat PII about you confidentially and securely and only for the purpose of performing services on our behalf. NOTE THAT THIS STATEMENT DOES NOT ADDRESS THE PRIVACY PRACTICES OR POLICIES OF OUR PURPLEU BUSINESS MEMBERS. However, PurpleU Business Members agree, as specified in our PurpleU Business Member Agreement, to comply with all applicable privacy laws and regulations.
Unless restricted by law, regulation, contract, or professional standards, PurpleU may transfer PII about you outside of the United States to other countries for the purposes described in this privacy policy. PurpleU will not share PII about you with an unaffiliated third party who is not performing services for us without first obtaining your permission, except if such sharing is otherwise permitted by this privacy policy.
Notwithstanding any other provision of this privacy policy to the contrary, we reserve the right to disclose and use your PII if we believe that we are required or permitted to do so: (a) to our professional advisors, including lawyers, accountants, tax advisors, and auditors; (b) to debt collection agencies and other parties that assist with debt-recovery functions; (c) by law; (d) in response to legal process (for example, in response to a court order or a subpoena); (e) in response to a law enforcement agency’s request; (f) to enforce our other terms, conditions, or policies; (g) to protect our operations; (h) to protect the rights, privacy, safety, or property of PurpleU, you, or others; and/or (i) to permit us to pursue available remedies or limit the damages we may sustain. For example, we may, to the fullest extent the law allows, disclose PII about you to law enforcement agencies to assist them in identifying individuals who have been or may be engaged in unlawful activities. We may also transfer your personal data to a third party that acquires all or part of our assets or shares, or that succeeds us in carrying on all or a part of our business, whether by merger, acquisition, reorganization, or otherwise.
Because Non-PII does not personally identify you, we reserve the right to use Non-PII and to disclose Non-PII to third parties, for any purpose.

YOUR RIGHTS

You may request access to the PII that PurpleU has about you. You may also request the correction, amendment, or deletion of PII about you that is inaccurate.
PurpleU will treat requests for access, correction, amendment, or deletion of PII about you in accordance with its internal policies and applicable legal requirements.

INFORMATION SECURITY

PurpleU maintains reasonable physical, administrative, and technical safeguards to protect PII from loss, misuse, or unauthorized access, disclosure, alteration, or destruction. Our personnel and the personnel of our affiliates are provided access to PII about you only if they have a need to know the information in connection with a legitimate business purpose, such as (a) the provision of services to you or (b) to help identify other services that PurpleU and its affiliates offer that may be of interest or use to you.

COOKIES

A cookie is a small file placed on your computer by a website that uses the cookie to store information about your use of the website, to help users navigate on websites efficiently as well as to provide information to the owner of the website. There are two general types of cookies, session cookies, and persistent cookies. Session cookies are only used during a session online and will be deleted once you leave a website. Persistent cookies have a longer life and will be retained by the website and used each time you visit a website. Both session and persistent cookies can be deleted by you at any time through your browser settings.
When you visit the Site, PurpleU may place a “cookie” in order to improve your experience by recognizing you when you return to the Site, such as by assigning a session ID and to deliver content specific to your interests. We also allow our affiliates and third-party vendors to use cookies on our Site; some of these parties may use cookies in ways that we do not.
You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of the Site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our Site. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, please visit www.allaboutcookies.org.

Google® / Facebook® PRIVACY POLICY UPDATE

Technologies like cookies, pixel tags (“pixels”), device or other identifiers, and local storage (collectively, “Cookies and Similar Technologies”) are used to deliver, secure, and understand products, services, and ads, on and off the Facebook Services. They also are used to gather information for remarketing to similar audiences on our Site. Because of this, third-party vendors, including Google®, show our ads on sites across the Internet. This technology allows third-party vendors, including Google®, to use cookies to serve ads based on someone’s past visits to our Site. You may opt-out of Google’s use of cookies by visiting Google’s Ads Settings. You may also opt-out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page.

EXTERNAL LINKS

The Site or Apps may, from time to time, contain links to external sites operated by third parties. We are not responsible for these third-party sites or the content of such third-party sites. Once you have left the Site or Apps, we cannot be responsible for the protection and privacy of any information which you provide. You should exercise caution and look at the privacy statement for the website you visit.

MARKETING

We may contact you periodically by e-mail or text message to provide information regarding events, products, services, and content that may be of interest to you unless you advise us that you do not wish to receive marketing or market research communications from us. If applicable law requires that we receive your explicit consent before we send you certain types of marketing communications, we will only send you those types of communications after receiving your explicit consent.
If you wish to stop receiving marketing or market research communications from us or would like to stop processing your PII in any other way, you can contact us as described below to let us know what types of communications you wish to stop receiving.

CHILDREN UNDER THE AGE OF 13

Our Site and Apps are not intended for children under 13 years of age, and we do not knowingly collect PII from children under 13. If you are under 13, do not use or provide any information on the Site or Apps, or on or through any of their features, do not make any purchases through our Site or Apps, and do not use any of the interactive or public comment features of the Site or Apps. If we learn we have collected or received PII from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us as described below.

YOUR CALIFORNIA PRIVACY RIGHTS

California Civil Code Section 1798.83 permits users of our Site that are California residents to request certain information regarding our disclosure of PII to third parties for direct marketing purposes. To make such a request, please contact us as described below.

CHANGES TO THIS PRIVACY NOTICE

PurpleU reserves the right to change this privacy policy. Any changes to this privacy policy will become effective upon posting of the revised privacy policy on the Site or as required by law. If we make material changes to this privacy policy, we will notify you by means of a prominent notice on the Site prior to the change becoming effective.

CONTACT US

If you have any questions or concerns regarding this privacy policy, please contact PurpleU customer support or by email at cs@purpleu-us.com. Please note that email communications are not necessarily secure. Accordingly, you should not include credit card information or other sensitive information in your email correspondence to us.